Rigid fan (handscreen). Die cut cardboard in the shape of a maple leaf has a chromolithographed illustration on each side. Front has an image of a young girl standing in a field holding a rake over her shoulder, surrounded by depiction of a leaf in autumn colors. Reverse side is an image of a leaf in autumn colors. Bamboo handle. Printed inscription on front: "Presented by / WM HILL'S SONS & CO / BROADWAY & 10th ST." Printed inscription on reverse: "WM HILL'S SONS & CO / DRY & FANCY GOODS. / Broadway cor. 10th St. New York. / DONALDSON BROTHERS, FIVE POINTS, N.Y."
(Keywords: Accessory, Retail, New York City)
|Acquisition||From Alice Austen|
|Ownership and History||
Alice Austen (1866-1952), the original owner of this fan, was a noted amateur photographer. She lived on Staten Island but often traveled into Manhattan to take photographs. Perhaps she acquired this fan on one of her trips to the city.
The distribution of fans as advertising novelties was a widespread practice that continues to this day. As useful, inexpensive items with space for graphics and text, fans make an effective format for promotional messages.
Stores & shops
|Lexicon Sub-category||Advertising Medium|
Austen, E. Alice
|Support Acknowledgment||Online Collections Database record made possible by the Fan Association of North America (FANA), 2011. (www.fanassociation.org)|
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