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Title [Bay Street with billboard for Schaefer Beer]
Object Name Negative, Film
Photographer Flamm, Herbert A.
Date July 8, 1959
Collection Herbert A. Flamm Photograph Collection
Description Original B&W film negative. View of Bay Street in St. George, Staten Island. In the center of the image is a billboard on the roof of a 1-story building; one of the windows in the building has a sign for the St. George Barber Shop. The billboard has an illustration of a bottle of beer and a group of men and women seated around a table. Inscription: "Schaefer all around / Schaefer / BEER." Sign at the bottom of billboard: "Richmond Poster." The original negative sleeve has the photographer's handwritten inscription: "Rich Poster / 7/8/59 Schaeffer [sic] / 32 Bay St / 3 each".
(Keywords: New York City, Twentieth Century)
Film Size 8 x 10
Acquisition Gift of Herbert A. Flamm
Ownership and History This photograph was taken for Richmond Poster, which was for many years Staten Island’s primary billboard and outdoor advertising company. The company was one of photographer Herbert A. Flamm’s steadiest clients.
Earliest Date 1959
Latest Date 1959
Subjects Billboards
Advertising
Beer
Lexicon Sub-category Documentary Artifact
Catalog Number 79.022.1363
Support Acknowledgment Online Collections Database record made possible by the Staten Island Historical Society, January 2017.
Legal Status Images and text in this database are copyrighted by the Staten Island Historical Society unless otherwise noted. Items represented here are from the collections of the Staten Island Historical Society. Materials reproduced for personal non-commercial use must credit the Staten Island Historical Society. Commercial licensing is available.